top of page
White Structure_edited.jpg

Managing Customer
Data Capture

Acquiring customers’ contact details allows your business the opportunity to continue the conversation with them. This encourages repeat custom, generates awareness of your brand and drives sales. In the current environment, this is a key performance indicator to secure the success of your organisation

Anchor 1

Course Outline

 

Aims

This course will help you to:

  • Understand what forms data capture takes

  • Acquire a knowledge of why data capture is important

  • Determine how to capture data successfully

 

Objectives

How the aims will be achieved:

  • Consider different types of data capture

  • Discuss why this activity is so important for business success

  • Learn how to successfully collect customer information, within legal guidelines

 

Who will benefit from the training?

  • Members of the management team, including supervisors, responsible for managing data capture

  • All team members involved in data capture

 

Why is the training important?

  • Data capture is extremely relevant in the global world

  • There is a direct correlation between strong data capture and business success

  • This is NOT an easy task, so staff need to develop relevant skills

  • GDPR (General Data Protection Regulations) 2018 must be followed

Course Programme

 

  • Introductions

  • Different types of data capture

  • Benefits for the customer

  • Benefits for the company

  • How to successfully collect information

    • what to do

    • what to say

    • teamwork

    • management

  • Feedback

​

bottom of page
Trustpilot